BBC NEWS | Technology | Brits show appetite for mobile TV
As mentioned in the article, the service they are exploring is DVB-H (a standard for mobile digital video). This is somewhat analogous to putting a digital TV tuner in a handheld device and is significantly different than the on-demand streaming services that the US carriers are pushing.
What difference does it make? I am not sure I have a goodr response yet. I do believe that it means this is only good for live content though it can be interactive. I would love someone to point me to some interactive DVB-H content demos.
This company seems to be doing some interesting DVB-H interactive broadcasts (I can’t point directly to the page because they are using Flash (dumb)): http://www.nptv.fr/