TV Stardom on $20 a Day – New York Times
Lots of vlog reporting but the main juice here is that Rocketboom is on TiVo’s.. Hmmn.
From the article:
TiVo, which can now be used to watch Web video on home television sets, just signed a deal to list Rocketboom in the TiVo directory – making it as easy to record as conventional television programs like “60 Minutes” and “Monday Night Football.” Giving up no creative control, Ms. Congdon and Mr. Baron will get 50 percent of the revenue from ads sold by TiVo to appear before and after their newscast, and their show will gain access to more than 300,000 TV sets connected to those new TiVo boxes.